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The 2024 Marketing Innovation Challenge
The Master in Marketing program at EADA Business School is known for its rigorous curriculum and emphasis on real-world applications. One of the most exciting and challenging experiences we recently undertook was the Marketing Innovation Challenge, run in partnership with TBWA, one of the world's
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Navigating the first trimester of the International Master in Marketing at EADA
This past fall, we embarked on the International Master in Marketing programme here at EADA. Our first semester provided a rich foundation of courses intertwined to create a comprehensive understanding of marketing management. We took courses on marketing management, sustainable marketing strategy
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EADA's Representation at 2024 PIR Summit at World Economic Forum
On January 17, 2024, EADA Business School had the honor of participating in the 2024 Positive Impact Rating (PIR) Summit at the World Economic Forum (WEF) in Davos. Our Dean, Dr. Jordi Diaz, had the privilege of representing EADA alongside our visiting professor, Dr. Ivan Cuesta, and Martina Möller
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Marketing Disruptive Innovation Challenge 2023
The Marketing Disruptive Innovation Challenge 2023 was held at EADA's Campus from the 18th to 21st of April. This challenge was one of the three challenges along with the Master in Management and Master in Sustainable Business & Innovation Challenge that formed the Disruptive Innovation Challenge
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EADA’s Leadership Development Programme
Since it was founded in 1957, EADA Business School has been a leader in the application of on-site outdoor management training. The Leadership Development Programme (LDP) is a key component of all of EADA’s programmes focused on developing participants’ soft skills. Students are challenged to
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Danilo Cascino's experience in The Marketing Innovation Challenge
The first edition of the Marketing Innovation Challenge was really successful. A challenge made in partnership with TBWA/Worldwide, a company named as one of the World's Most Innovative Companies by Fast Company for four years running and has been the agency that developed the disruptive advertising
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The Marketing Innovation Challenge 2022 partnered with TBWA
Participants of the International Master in Marketing also had the opportunity to participate in the Marketing Innovation Challenge. A challenge made in partnership with TBWA\ Worldwide, a company named as one of the World's Most Innovative Companies by Fast Company for four years running and has
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Working for AstraZeneca during the COVID vaccination season
Alumnus from the International Master in Marketing, Daniel Krug, is now working as First Line Sales Manager in AstraZeneca. With vast experience in the pharmaceutical industry, Daniel has worked for Bayer for 5 years. After that he worked for the Janssen Pharmaceutical Companies of Johnson & Johnson
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EXCHANGE PROGRAMME EXPERIENCE BY SOLIMAN NAGUIB, MASTER IN MARKETING ALUMNUS
Meet Soliman Naguib, an Egyptian alumnus from the International Master in Marketing from the class of 2020. As soon as he finished his master’s degree at EADA, he got accepted in the Double degree programme at EDHEC Business School. He pursued a Master in Entrepreneurship & Innovation Management
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Prakhar Kamal's experience after EADA
Prakhar Kamal, alumnus from our International Master in Marketing class of 2018. Since he graduated from his master programme, he has had the opportunity to work in multiple companies, both in Barcelona and in India, where he is from. In this post he tells us a little bit about his career journey